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2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

Find Out Who Owns Any Brand

Discover the corporate ownership behind your favorite brands. Search our free database of parent companies, acquisitions, and brand histories to see who actually makes the products you buy.

1,624+ brands tracked|879+ parent companies|Updated weekly

Try: FairTale GHANA, Adidas, Alexander McQueen

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FairTale GHANABeauty Personal Care

FairTale GHANA

Owned by KAFSB OU

Ethical skincare brand selling raw unrefined Shea butter and cold-pressed Baobab oil handcrafted by a women-owned cooperative in Northern Ghana.

shea-butterbaobab-oilethical-beauty

Browse by Category

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Explore brands organized by industry sector. From technology and automotive to food, beverage, fashion, and personal care, find detailed ownership information for brands in every major category.

Healthcare & Pharmaceuticals

Healthcare & Pharmaceuticals

Healthcare companies and pharmaceutical manufacturers producing medical devices, medications, and healthcare services.

275 brands

Major Parent Companies

View all companies

These parent corporations control some of the most recognized brands in the world. Explore their brand portfolios and discover the companies behind your everyday purchases.

Walmart Inc.

Walmart Inc.

American multinational retail corporation and the world's largest company by revenue, founded by Sam Walton in 1962 and operating Walmart stores, Sam's Club, and Flipkart.

public

Latest from the Blog

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90s Brands You Loved and Who Owns Them Now
Generational

90s Brands You Loved and Who Owns Them Now

Tamagotchi is owned by Bandai Namco. Beanie Babies are still Ty Warner's. Nokia phones are now HMD Global. The Sony Walkman is now an Android player. Discover 90s brands and who owns them now. Explore our database.

Who Brands StaffSep 11, 2026
90sNostalgiaBrand Ownership

Top Blog Posts

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Why Younger Consumers Research Brand Ownership Before Buying
Consumer Education

Why Younger Consumers Research Brand Ownership Before Buying

72% of Gen Z trust customer reviews over influencer content. 94% of brands score lower on trust with Gen Z. Discover why younger consumers research brand ownership before buying. Explore our database.

Who Brands StaffAug 22, 2026
Gen ZMillennialsBrand Ownership

Full Ownership Picture

Major corporations control dozens of seemingly independent brands. We map those ownership structures so you can see where your money actually goes.

Verified and Updated

Our editorial team tracks corporate filings, press releases, and public records. Each profile includes acquisition timelines, parent company details, and headquarters locations.

Informed Choices

Filter brands by country, category, or parent company. Compare corporate portfolios side by side to align your spending with your values.

Explore by Location, Tags & Industry

Our database spans brands and companies headquartered around the globe. Browse by location, industry, or popular brand attributes to quickly find what you are looking for.

Countries

United States1448United Kingdom215France71India70Japan69Canada65Germany
Adidas
Fashion Apparel

Adidas

Owned by adidas AG

German multinational sportswear brand designing and selling footwear, apparel, and equipment, headquartered in Herzogenaurach, Germany.

sportswearfootwearapparel
Alexander McQueenFashion Apparel

Alexander McQueen

Owned by Kering S.A.

British luxury fashion house known for haute couture, ready-to-wear, and accessories, recognized for dramatic design, craftsmanship, and theatrical presentations.

luxury-fashionhaute-couturebritish-heritage
Au VodkaFood Beverage

Au Vodka

Owned by Sazerac Company, Inc.

UK-based premium vodka and ready-to-drink cocktail brand known for gold bottles, founded in 2015 in Swansea, Wales. Acquired by Sazerac in August 2026 for a reported valuation of approximately £500 million.

vodkaspiritsrtd
BalenciagaFashion Apparel

Balenciaga

Owned by Kering S.A.

Spanish luxury fashion house founded in 1919, owned by Kering SA and headquartered in Paris, France. Known for architectural silhouettes, haute couture, and luxury ready-to-wear.

luxury-fashionhaute-couturespanish-heritage
BÉISFashion Apparel

BÉIS

Owned by Samsonite Group S.A.

Digital-native lifestyle travel brand founded by Shay Mitchell in 2018, acquired by Samsonite Group in August 2026 for approximately US$210 million enterprise value.

luggagetravel-bagslifestyle-bags
Bottega VenetaFashion Apparel

Bottega Veneta

Owned by Kering S.A.

Italian luxury fashion house founded in 1966 in Vicenza, Italy. Known for leather goods, ready-to-wear, and the signature intrecciato woven leather technique. Wholly owned by Kering (Euronext Paris: KER) since 2001.

luxury-fashionitalian-heritageleather-goods
ItalicusFood Beverage

Italicus

Owned by Pernod Ricard S.A.

Italian bergamot aperitif brand founded in 2016 by Giuseppe Gallo, now fully owned by Pernod Ricard following the August 2026 buyout of the remaining 50% stake. Sold in 47 countries.

aperitifitalian-spiritsliqueur
NikeFashion Apparel

Nike

Owned by Nike, Inc.

American multinational corporation that designs, develops, and markets athletic footwear, apparel, equipment, and accessories worldwide. The world's largest athletic footwear and apparel company.

athletic-wearsportswearfootwear
Purely ElizabethFood Beverage

Purely Elizabeth

Owned by Ferrero

Better-for-you breakfast brand founded in 2009 in Boulder, Colorado, known for granola, oatmeal, and cereal with premium ingredients. Acquired by Ferrero Group in August 2026 for approximately $850 million.

granolabreakfastbetter-for-you
RootsFashion Apparel

Roots

Owned by Marquee Brands LLC

Canadian heritage outdoor and lifestyle brand founded in 1973, known for leather goods, apparel, and the iconic salt and pepper sweatpants. Acquired by Marquee Brands in August 2026 for approximately C$160.7 million.

canadian-brandleather-goodsapparel
UNTUCKitFashion Apparel

UNTUCKit

Owned by Randa Apparel & Accessories

Digitally native menswear brand known for shirts designed to be worn untucked, founded in 2010 and acquired by Randa Apparel & Accessories in September 2026.

menswearshirtsdirect-to-consumer
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Food & Beverage

Food & Beverage

Food and beverage companies producing packaged foods, drinks, snacks, and consumer food products for global markets.

263 brands

Media & Entertainment

Media & Entertainment

Media companies and entertainment brands producing movies, television shows, music, streaming content, and digital entertainment.

187 brands

Technology & Software

Technology & Software

Technology companies and software brands developing computer software, enterprise solutions, cloud services, and digital technology products.

166 brands

Sports

Sports

Sports brands and athletic companies producing sports equipment, apparel, footwear, and fitness-related products and services.

161 brands

Fashion & Apparel

Fashion & Apparel

Fashion brands and clothing manufacturers producing apparel, footwear, accessories, and everyday fashion products for consumers.

160 brands

Bentonville, Arkansas, USA
NYSE: WMT

30 brands in portfolio

LVMH Moët Hennessy Louis Vuitton SE

LVMH Moët Hennessy Louis Vuitton SE

French multinational luxury goods conglomerate and the world's largest luxury company by revenue, owning over 75 prestigious brands across fashion, wines, cosmetics, watches, and retail.

public
Paris, Ile-de-France, France
Euronext Paris: MC

29 brands in portfolio

Procter & Gamble Company

Procter & Gamble Company

American multinational consumer goods corporation headquartered in Cincinnati, Ohio, owning brands including Tide, Pampers, Gillette, Oral-B, Pantene, and over 65 brands across cleaning, health, and personal care.

public
Cincinnati, Ohio, USA
NYSE: PG

29 brands in portfolio

Inspired Education Group

Inspired Education Group

British-headquartered international provider of premium private schools educating over 95,000 students across 125 schools in 30 countries.

private
London, United Kingdom

25 brands in portfolio

Unilever plc

Unilever plc

British consumer goods company transitioning to a pure-play HPC business. Owns Dove, Axe, Vaseline, Domestos, and 400+ personal care and home care brands sold in 190 countries.

public
London, England, United Kingdom
LSE: ULVR

25 brands in portfolio

PepsiCo, Inc.

PepsiCo, Inc.

American multinational food and beverage corporation owning Pepsi, Lay's, Gatorade, Doritos, Quaker Oats, and dozens of other brands, with FY2025 revenue of $93.9 billion.

public
Purchase, New York, USA
NASDAQ: PEP

22 brands in portfolio

The Coca-Cola Company

The Coca-Cola Company

American multinational beverage corporation and the world's largest beverage company by revenue, headquartered in Atlanta, Georgia, and publicly traded on the NYSE.

public
Atlanta, Georgia, USA
NYSE: KO

22 brands in portfolio

Cognita Schools

Cognita Schools

Global private schools group operating over 90 schools across 21 countries, educating approximately 100,000 students with emphasis on academic excellence and character development.

private
London, United Kingdom

20 brands in portfolio

Nestlé S.A.

Nestlé S.A.

Swiss multinational food and beverage company headquartered in Vevey, Switzerland, and the world's largest food company by revenue, owning brands including Nescafé, KitKat, Purina, Gerber, Nespresso, and Maggi.

public
Vevey, Vaud, Switzerland
SIX Swiss Exchange: NESN

19 brands in portfolio

Newell Brands Inc.

Newell Brands Inc.

American multinational consumer goods company owning Sharpie, Rubbermaid, Graco, Coleman, Yankee Candle, and over 20 major household brands across 100+ countries.

public
Atlanta, Georgia, USA
NASDAQ: NWL

19 brands in portfolio

Warner Bros. Discovery

Warner Bros. Discovery

American multinational mass media and entertainment conglomerate formed in April 2022 through the merger of WarnerMedia and Discovery, Inc., operating brands including HBO, Max, CNN, Warner Bros., Discovery Channel, HGTV, and Food Network. The company announced a planned split into two separate companies in June 2025.

public
New York, New York, USA
NASDAQ: WBD

18 brands in portfolio

Apple Inc.

Apple Inc.

American multinational technology corporation designing and selling consumer electronics, software, and digital services, headquartered in Cupertino, California.

public
Cupertino, California, USA
NASDAQ: AAPL

15 brands in portfolio

The Companies Behind Your Favourite Video Games
Entertainment

The Companies Behind Your Favourite Video Games

EA is now owned by Saudi Arabia's PIF. Microsoft spent $80B+ on gaming acquisitions. Tencent owns stakes in 20+ studios. Nintendo launched Switch 2. Discover the companies behind your favourite video games. Explore our database.

Who Brands StaffSep 9, 2026
Video GamesGamingMicrosoft
Podcast Network Ownership: Who Owns Your Favourite Show
Entertainment

Podcast Network Ownership: Who Owns Your Favourite Show

iHeart is the largest podcast publisher. Spotify spent $1B on exclusives then pivoted. Amazon owns Wondery. Apple takes 30%. The podcast market hits $7.5B. Discover who owns your favourite show. Explore our database.

Who Brands StaffSep 8, 2026
PodcastsSpotifyIheart
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How Brand Transparency Is Changing Consumer Behaviour
Consumer Education

How Brand Transparency Is Changing Consumer Behaviour

60% of consumers actively avoid products with untrustworthy origins. 72% say supply chain transparency increases trust. 63% demand better transparency from brands. Discover how transparency is changing consumer behaviour. Explore our database.

Who Brands StaffAug 21, 2026
TransparencyConsumer BehaviourSupply Chain
Why Conglomerates Use Sponsorship to Keep Sub-Brands Visible
Industry Analysis

Why Conglomerates Use Sponsorship to Keep Sub-Brands Visible

Unilever activates 35 brands at the FIFA World Cup. P&G runs dual-layer Olympic sponsorship. LVMH deploys 6 maisons through one F1 deal. Discover why conglomerates use sponsorship to keep sub-brands visible. Explore our database.

Who Brands StaffAug 12, 2026
SponsorshipsConglomeratesSub Brands
A Complete Guide to LVMH Brands: What Does the Luxury Giant Own?
Brand Ownership

A Complete Guide to LVMH Brands: What Does the Luxury Giant Own?

LVMH owns 75 luxury maisons including Louis Vuitton, Dior, Tiffany, Guerlain, and Sephora. Here is the complete brand list by division, with acquisition dates and what each brand does.

Who Brands StaffJun 2, 2026
LvmhLuxury BrandsBrand Ownership
Monthly M&A Roundup: March 2026 Brand Ownership Changes
News & Updates

Monthly M&A Roundup: March 2026 Brand Ownership Changes

Unilever exits food with a $44.8B McCormick deal, KDP closes its $18B JDE Peet's acquisition, and Estee Lauder opens merger talks with Puig. Every major brand ownership shift in March 2026.

Who Brands StaffMar 17, 2026
M And A RoundupAcquisitionsNews
The 10 Companies That Own Almost Everything You Buy
Brand Ownership

The 10 Companies That Own Almost Everything You Buy

Just 10 corporations control hundreds of brands you use daily. Discover which parent companies own your favorite products, from Tide to KitKat to Pepsi.

Who Brands StaffJan 20, 2026
Brand OwnershipParent CompaniesConsumer Goods
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63
Switzerland59
China57
Australia48
Italy43
Spain26
Netherlands23
South Africa22
Singapore21
South Korea17
United Arab Emirates13
Sweden13
Turkey12
Denmark12
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Cities

London116New York City107New York99Atlanta67San Francisco59Los Angeles55Paris50Chicago37Tokyo35Cincinnati31Toronto29Seattle27Mumbai26Bentonville25Melbourne23Basel22Singapore21Mountain View21Cupertino16Dallas16Miami16San Jose15St. Louis15Oakland15Santa Monica14View More

States / Provinces

California332New York220Texas86England71Georgia69Florida59Ohio59Washington57Illinois55New Jersey45Michigan39Ontario38Minnesota38Virginia33Pennsylvania32Arkansas29Massachusetts27Victoria25North Carolina25Maharashtra22View More

Tags

American Brand319Global Brand57Entertainment54Private School52Retail51International School42Football39Premium Education39Luxury39Record Label38Music35British Brand34Personal Care32Unilever32Streaming30Utilities28Coca Cola28Private Label27Mobile App27Automotive27View More

Industries

Healthcare & Pharmaceuticals275Food & Beverage263Media & Entertainment187Technology & Software166Sports161Fashion & Apparel160Automotive109Beauty & Personal Care93Energy & Utilities90Education76Food Service & Restaurants70Household & Consumer Goods69Travel & Hospitality69Retail & E-commerce62Conglomerates & Industrial46Consumer Electronics43Real Estate40Furniture & Appliances36Aerospace & Defense33Finance & Fintech33View More